Staging Statistics

Studies Show

Generally the length of time on the market determines the selling price. The longer on the market, the lower the price.

Homes on the market for:
Less than 4 weeks_______ sell for list or 1% higher
4 to 12 weeks__________ sell for 5% less than list
13-24 weeks ___________sell for 6.4% less than list
over 24 weeks__________ sell for 10% less than list

 Comparison CriteriaStaged HomesNon-Staged Homes
Average No. days on market7.6 days30-42 days
Average difference in selling price over list price3% up to 50% 1.6%

Source: 2772 Total Properties / 129 Staged Properties. Ranging in list price from $229,000 to $4.8 million. Village Voice, 3/24/00

Your return on home improvement investments
ImprovementCostIncrease in Sales PriceAverage ReturnAgents who recommend
Lighten and brighten$86-110$768-935769%84%
Clean & de-clutter$305-339$2,093-2,378594%91%
Staging$212-1,089$2,275-2,841169%76%
Kitchen/bath upgrades$1,546-2,120$3,823-4,885138%83%
Landscape & trim$432-506$1,594-1,839266%72%
Replace carpeting$2,602-2,765$3,585-3,90039%65%

2003 HomeGain Survey of 2,000 real estate agents nationwide found that moderately priced home improvements, ranging from $80-2,800, made in preparation for sale actually yield the highest returns when a house is sold.